Teacher's Pet: [IrishTimes]
- Published: 03 November 2009
An insider’s guide to education
The Protestant fee-paying schools have been widely praised for their skilful public relations campaign on those education cutbacks.
The schools – which engaged the PR firm Drury – kept the issue in the public spotlight by the clever use of keynote speeches and special conferences. It helped that two of their main spokespeople – Church of Ireland Archbishop of Dublin, Dr John Neill and parents’ representative, Eleanor Petrie – were so forceful and articulate.
Full Story: www.irishtimes.com
