Bank of Ireland's school promotion criticised [rte.ie]
- Published: 12 January 2010
The Irish National Teachers' Organisation has said teachers should not support advertising schemes by commercial companies that target children or their families through schools.
The primary school union was commenting as Independent Newspapers Ireland and Bank of Ireland launched a competition for schools that requires children to collect tokens from newspapers.
Independent Newspapers says the scheme - called Building for the Future - is a fun, education-based project that will enrich primary schools and their communities.
Full Story: www.rte.ie
